Amy Royster Bridger and her team champion environmental advocacy and conservation initiatives that reflect Cox’s commitment to biodiversity and other environmental causes.

Royster Bridger is an accomplished marketing and media executive with more than 25 years of experience creating impactful campaigns for brands and environmental organizations. She has also led creative, business, sales and operational teams and founded a national marketing services business.

Royster Bridger began her career as a journalist at Cox-owned newspapers before transitioning to the business side to build new revenue streams that support community journalism.

She later founded Ideabar, a national brand, marketing and media business, which she later expanded into Cox Enterprises’ internal creative agency serving the Cox family of brands. From there, she established Cox’s environmental advocacy practice.

Royster Bridger holds a master’s degree in international studies and a bachelor’s degree in creative writing from East Carolina University. She lives in Florida with her husband, two teenagers and a salty dog named Marsh. When she’s not watching the tides change, she’s knee deep in a mountain stream in Virginia or off seeking adventure near pools of clear water around the world.