Savings.com Releases Favado 2.0, the Grocery App that Helps Everyday Shoppers Save Like the Pros
01/28/2015
Favado 2.0 empowers grocery shoppers with crowdsourced sales, a new user-friendly visual design, and the addition of Instant Coupons
Savings.com today announced the launch of Favado 2.0, a redesigned version of the grocery community savings app that helps shoppers discover more sales, from more stores, than any other service.
Favado 2.0 does the hard work for shoppers by eliminating the hours typically needed to research grocery sales and to clip coupons. The extensive sale and coupon data in Favado 2.0 is aggregated by grocery saving experts throughout the country, giving everyday shoppers the ability to save like the pros in a new, easy-to-use visual format. Favado can help consumers cut their grocery bill in half just by browsing the app for a few minutes before each shopping trip.
"With the technology available today, there is an enormous opportunity to make couponing and grocery savings more accessible to everyday people who want to save money but may not know where to begin," said Loren Bendele, President of Savings.com. "With Favado 2.0, we've reconsidered both the design and the content to empower all shoppers to save like the pros."
With more than 1.5 million downloads to date since it launched in October 2013, Favado has proven to be a breakthrough grocery savings tool.
New features in Favado 2.0 include:
- Crowdsourced Trending Sales: An app powered by real people, for real people, Favado 2.0 highlights Trending Sales, crowdsourced by shoppers to quickly showcase the best, and oftentimes, unadvertised sales.
- Simplified and Visual Interface: Now when consumers open Favado 2.0, they will see images of the best sale items currently available at their local grocery store that don't require coupons. More advanced settings for avid couponers still remain in the app, but they are hidden on the main screen so that casual users are not overwhelmed.
- Browse Instant Coupons: With Favado 2.0, users can start taking part in the new way to save with load-to-card coupons. With the click of a button, users can add these Instant Coupons to their store loyalty reward cards with no clipping or printing required.
The app aggregates more than 50,000 deals daily from more than 65,000 stores nationwide, including Target, Walmart, Whole Foods, CVS, Meijer and many more.
Favado is available for free on the App Store for iPhone as well as in Google Play for Android devices.
About Favado
Favado (http://www.favado.com) is a mobile grocery savings app from Savings.com that helps shoppers save time and money by discovering the best deals in more than 65,000 grocery and drugstores nationwide. The Favado app uses real-time couponing data to provide access to exclusive matching deals (coupons plus in-store promotions) for ultimate savings. The information is aggregated and personally vetted by a community of bloggers, who work exclusively with Favado to help unearth the best -- and often times unadvertised -- deals in local stores throughout the country. Favado is a subsidiary of Savings.com, the leading coupon and deal website. On Savings.com, shoppers can access thousands of exclusive offers from the biggest retailer names along with up to 100,000 active deals from online and national retailers. For more information, visit us at www.Favado.com or check us out on Facebook and Twitter.
About Cox Media Group
Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company that includes the national advertising rep firms of CoxReps. Additionally, CMG owns Cox Target Media, which operates Valpak, one of North America's leading direct marketing companies, and Savings.com, a leading online source for savings. The company's operations currently include 14 broadcast television stations and one local cable channel, 59 radio stations, seven daily newspapers and more than a dozen non-daily publications, and more than 100 digital services. CMG currently operates in more than 20 media markets and reaches approximately 52 million Americans weekly, including more than 31 million TV viewers, more than 3.5 million print and online newspaper readers, and more than 14 million radio listeners. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.
For further information: Meghan Heffernan 949-878-8104 meghan@savings.com
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