Three New General Managers Named in Manheim’s West Region


Seasoned leaders promoted at Manheim El Paso, Manheim Birmingham and Manheim Omaha

ATLANTA – To support its efforts to drive future region growth, Manheim today announces general manager appointments in three locations: J.D. Guerrero at Manheim El Paso, Heath Sanderson at Manheim Birmingham and Steve Robinson at Manheim Omaha.

“With significant leadership experience in our organization, these new general managers will help us deliver an outstanding experience at their respective locations,” said Barry Roop, regional vice president, Local West at Manheim. “Their passion for the business, our clients and insights for our brand are a vital part of our long-term success.”

J.D. Guerrero, Manheim El Paso: Guerrero began his career with Cox Automotive as a Manheim field sales representative in 2010 and has since worked in progressive leadership roles with both the U.S. and International markets. Most recently, he was the DealShield sales manager for the Southeast and Midwest regions. In his role as general manager, Guerrero will use his diverse experience to increase business growth and focus on delivering solutions that help buyers and sellers increase their sales velocity.

Heath Sanderson, Manheim Birmingham: Sanderson joined Manheim in 2011 and has grown from an operations leadership role to branch manager before being named as assistant general manager at Manheim Birmingham in 2014. His success in that role led him to be promoted to general manager at the Birmingham location this year. Sanderson’s years of experience in sales and operations will enable him to continue leading the Manheim Birmingham team on their quest to operate efficiently while further expanding its dealer presence in the Birmingham market.

Steve Robinson, Manheim Omaha: In 1998, Robinson began his career with Manheim at the Atlanta location. Throughout his 20 years with the company, he has held a variety of roles such as commercial manager, assistant general manager and general sales manager across several Manheim locations, including those in Atlanta, Harrisonburg, Statesville and the Mid-Atlantic sales region. As general manager, Robinson will focus on delivering added value to local clients and contributing to the brand’s end-to-end remarketing services.

About Manheim North America (

Manheim® is North America’s leading provider of vehicle remarketing services, connecting buyers and sellers to the largest wholesale used vehicle marketplace and most extensive auction network. Through 125 traditional and mobile auction sites and a robust digital marketplace, the company helps dealer and commercial clients achieve business results by providing innovative end-to-end inventory solutions. Approximately 18,000 employees enable Manheim to register about 8 million used vehicles per year, facilitate transactions representing nearly $57 billion in value and generate annual revenues of more than $2.6 billion. Headquartered in Atlanta, Manheim North America is a Cox Automotive™ brand. For more information, visit

About Cox Automotive

Cox Automotive Inc. is transforming the way the world buys, sells and owns cars with industry-leading digital marketing, software, financial, wholesale and e-commerce solutions for consumers, dealers, manufacturers and the overall automotive ecosystem worldwide. Committed to open choice and dedicated to strong partnerships, the Cox Automotive family includes Autotrader®,®, Dealertrack®, Kelley Blue Book®, Manheim®, NextGear Capital®, vAuto®, Xtime® and a host of other brands. The global company has 33,000 team members in more than 200 locations and is partner to more than 40,000 auto dealers, as well as most major automobile manufacturers, while engaging U.S. consumer car buyers with the most recognized media brands in the industry. Cox Automotive is a subsidiary of Cox Enterprises Inc., an Atlanta-based company with revenues of $18 billion and approximately 60,000 employees. Cox Enterprises’ other major operating subsidiaries include Cox Communications and Cox Media Group. For more information about Cox Automotive, visit

SOURCE Manheim

For further information: Julie Zorn Shipp, 404-558-7837



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