Clutch Looks To Increase the Number of OEMs

10/17/2018

Clutch is aiming to increase the number of OEMs and dealers using its subscription platform by the end of the year, according to Mark O’Neil, chief operating office at Cox Automotive, which purchased the technology company in August.

To date, Clutch has signed on BMW, Mercedes-Benz, and Porsche. O’Neil said the company is in discussions with several others car makers and is hoping to have at least three more testing the platform by January. “As we get into the first quarter of next year, it would be reasonable to say we’ll have somewhere between six, and maybe as many as eight OEMs, piloting a subscription service,” O’Neil told Auto Finance News.

In addition, O’Neil said there are 35 dealer groups currently using the platform and he expects that number to increase to at least 50 dealer groups by year’s end. “Not one of the dealers we’ve signed is a single point. If you think about that, by the 1Q 19 we’ll have well over 500 dealers in the U.S. experimenting with subscription services.”

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