From HR Tech Outlook: The Power of Employer Branding
11/20/2019
Finding and keeping top tech talent is increasingly challenging. Companies in and out of the technology industry are vying for the same candidates with multiple job opportunities. Digital disruption, generational shifts and the lowest unemployment rate in 50 years have heightened the competition. And the work doesn’t stop once you onboard employees. Many companies count themselves lucky if they can retain those highly skilled tech workers for 18 months.
The good news is that companies can overcome some of these challenges by developing a strategic, compelling employer brand. An employee-driven brand works in concert with the company’s overall brand to communicate the organization’s value proposition to job seekers. It’s the foundation of your recruiting and retention efforts. Your brand helps candidates and employees connect with your company, and envision what it’s like to join (and stay there).
SHARE THIS NEWS
Read more like this
Cox Enterprises
BrightFarms Expands to Texas with New State-of-the-Art Greenhouse in Lorena
12/10/2024
The 1.5 million-square-foot facility will produce 25 million salads for local Texans.
Cox Enterprises
Cox Enterprises Nearing One-Third of its Ambitious Goal to Empower 34 Million People to Live More Prosperous Lives by 2034
12/05/2024
More than 10 million people have been empowered so far through the 34 by 34 initiative.
Cox Enterprises
Cox Farms Now North America’s Largest Greenhouse Operator
11/13/2024
Cox Farms expands North American greenhouse acreage with 150-acre Greenhill Produce acquisition.