DealerSocket Inc. Finalizes Purchase of Inventory+ from Dealertrack®


SAN CLEMENTE, Calif., Oct. 1, 2015 /PRNewswire/ -- DealerSocket today announced the official purchase of Dealertrack's suite of Inventory Management Solutions including Inventory+, AAX and eCarList websites.

DealerSocket logo.

Inventory+ is an innovative and comprehensive inventory management solution that provides dealers unparalleled data insight and analytics with rich mobile and workflow capabilities. The Inventory+ TrueTarget™ and TrueScore™ features enable dealers to win in the marketplace by helping them stock the right vehicles at the right time and at the right price.

"We are pleased to be enhancing DealerSocket's extensive website solutions, customer relationship management, training and DMS solutions with the highly complementary inventory management services available through Inventory+," said Jonathan Ord, DealerSocket CEO. "We look forward to welcoming the Inventory team to our organization and to working together to ensure a smooth transition for our new customers."

DealerSocket is not new to the acquisition business. To offer DealerSocket's customers the most complete automotive platform, DealerSocket acquired DealerFire, FEX DMS, and AutoStar Solutions in January, February, and May 2015 respectively. The addition of Inventory+ bolsters DealerSocket's complete automotive platform making them the most formidable and innovative company serving automotive dealerships.

Inventory+ allows DealerSocket to provide a more holistic view of the customer demand and the available vehicles that satisfy that demand. Merchandising vehicles and selling to interested customers will continue to innovate with DealerSocket's investment.

To learn more about DealerSocket's purchase of the Inventory+ Suite, call 844-816-1938 to speak with an Inventory+ Specialist or visit

About DealerSocket

DealerSocket is a leading automotive technology platform that helps dealerships in the United States, Canada and Australia improve profitability through a fully integrated suite of marketing, sales, service, customer experience, DMS, data mining, and inventory management solutions. Headquartered in San Clemente, Calif., DealerSocket employs more than 1,000 people, serves more than 10,000 dealerships and 300,000 active users in the United States, Canada and Australia. DealerSocket's advanced technology provides benchmarking data that paces the industry, and its insightful experts identify trends and develop strategic roadmaps that help dealers optimize processes and operate more profitably. Visit for more information.

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CONTACT: Marylou Hastert, DealerSocket, 949.900.0300 x650,  


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